By Mark A. Abrahams
I am sure that you must be aware of how the economic conditions have worsened. The price of petrol is at an all time high and this is increasing inflation and food costs. Many people are predicting that a recession is coming.
If you are running a home based internet business this could spell trouble for you. Unless you recession proof your business you may go bankrupt. There are many different ways that you can build an internet business. In this article I am going to go through one of the best strategies that you can use to make sure that your business stands the test of time.
The strategy that I suggest you follow is one of generating leads. There are many other ways to build a business. However, this is the time tested strategy that has always worked even before the rise of the internet. Many direct mail marketers are used to generating leads that they can sell to. This principle has been adopted in internet marketing as well. With a name squeeze page you basically send traffic to it and generate leads for your business that you can follow up.
Let us look at in detail why this works very well. Say for example if you build up a huge database of targeted prospects that you can market to even if you stop driving traffic to your existing websites you will be able to send a few emails and still generate sales. If you look at all the top marketers they have lists of tens of thousands or hundreds of thousands.
Usually when they send an email they make thousands or tens of thousands of dollars in sales. The key is to choose a market that is very profitable. If you choose one where people are not willing to buy products then you are unlikely to make any sales.
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Mark Abrahams is a full time internet marketer who has helped others to earn a living online.
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